With careful consideration of the latest design trends and technologies, and adopting a collaborative approach with the client, including comprehensive analysis of user behaviour and preferences in the housing market, I designed an easy-to-navigate responsive website that enhances the user experience. The aim was to increase engagement and enable customers to manage their own content with a clearly, defined and bespoke user journey. With just two clicks, or by enabling the unique functionality of voice search users can access the heart of the website and view the house type of their choice at the desired development regardless of the device they were using. Following the launch of the website, mobile traffic increased by 56% and the average conversion rate doubled from 2% to 4%.